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THE DEAD SEA - A NATIONAL PRIORITY AREA


THE DEAD SEA - A NATIONAL PRIORITY AREA


THE KNESSET'S FINANCE COMMITTEE APPROVES THE INCLUSION OF THE DEAD SEA ON THE TOURISM NATIONAL PRIORITY MAP

TOURISM MINISTER, STAS MISEZHNIKOV: "THE DECISION PUTS THE DEAD SEA IN ITS RIGHTFUL PLACE ON THE NATIONAL PRIORITIES MAP. THE DECISION WILL ENCOURAGE DEVELOPERS TO BUILD HOTELS AND TOURIST ATTRACTIONS"


The Knesset's Finance Committee today (2 April) approved the proposal of the Minister of Tourism, Stas Misezhnikov, and Finance Minister Yuval Steinitz, to include the Dead Sea area on the tourism national priority map. This will provide further incentive to restore the tourism industry and overall development of the area, as has been promoted by the Minister of Tourism over the last year.


The Minister of Tourism, Stas Misezhnikov stressed that "this is another economic element in promoting the Dead Sea and is in direct correlation with the activities conducted by the Ministry of Tourism in the region. Today Israel has placed the Dead Sea in its rightful place on the national priorities map. Now, entrepreneurs who are interested in developing hotels in the region will receive a significant incentive and a security net for their investment. This is a double vote of confidence in the development of the Dead Sea area, from both the state and from the developers. Accordingly, the Tourism Ministry is working to approve the construction of about 2,750 hotel rooms in the Dead Sea area within the next 3 years."


In keeping with the decision, the Dead Sea will join other national priority locations such as the Lower Galilee, Nazareth, Beit Shean Valley, the Negev, the Upper and Western Galilee, the Golan, Jerusalem, Eilat, Netanya and Haifa. In these areas the Ministry of Tourism encourages entrepreneurs through targeted grants of up to about 20% of the total investment to build hotels and allocates grants of up to about 10% of the construction of tourist attractions.


In February the government approved a proposal by the Minister of Tourism and the Minister of Environmental Protection to improve tourism and develop the area of the Dead Sea: an investment of about 850 million NIS in the next 5 years.

Meanwhile, the Tourism Ministry's survey regarding the future design of the Dead Sea ended yesterday. In the survey, which reached out to the citizens of Israel, the beachfront resort style was chosen as the most popular of the three options. The beachfront resort style incorporates the construction of hotels on the water, a health spa on the water, accessible beaches, and a unique marine experience of the region.




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